Know the chainbefore you buy.
Red Volcano is launching the SPO Tool at POSSIBLE — live supply-chain tracing, MFA detection across 10K+ domains, and the full Discovery platform.
SPO Tool
Trace every hop. Verify every path. Find the shortest route to the publishers you actually want to buy from.
Chain Verification
Full ads.txt + sellers.json supply chains for any publisher or SSP.
Duplicate Paths
SSPs reachable via multiple routes — kill the redundancy.
Density Score
How bloated is a publisher’s ads.txt? Higher score, denser chain.
SSP Optimizer
Shortest path to your target publishers. Upload a list, get the answer.
6 of 47 verified paths
MFA Feed
A live register of Made-For-Advertising domains, scored daily. Every domain built to burnad spend — on public record.
- Three-tier scoring: Red, Amber, Yellow
- Ring detection — clusters sharing identical ads.txt
- Signal-level: thin content, clickbait, risky TLDs
- API for pre-bid filtering and block-lists
Discovery Platform
The only publisher research platform 100% built for ad tech.
Web Discovery
Find publishers by ad tag, geo, IAB category, traffic. Weekly competitor alerts.
App Discovery
The only app discovery built for ad tech. Filter by SDK, installs, ad partners.
CTV Discovery
Roku and Firestick app stores. App-ads.txt, sellers.json, contacts.
15 minutes.
Live tools. No slides.
Barrie Jarman is at POSSIBLE with the SPO Tool, MFA Feed, and Discovery running live. Book a slot, skip the pitch deck.